Orascom Development Keys Of Life: New notions of home are transforming the future of communities

• Orascom Development Keys of Life 2024 explores how people’s perceptions are shaping communities, drawing insights from more than 3,600 respondents across MENA (including UAE), Europe, the UK and the US

• Findings show that almost four in five (78%) young adults aged 18-24 prefer a digital nomad’s lifestyle, compared to less than half (43%) of those aged 45 and above

• 85% of respondents prioritize homes with natural elements, while 76% emphasize eco-friendly home features and sustainable design

• Access Orascom Development Keys of Life initiative at kol.orascomdevelopment.com

Orascom Development, the leading international developer of vibrant, integrated communities in Europe, the Middle East, and North Africa, has unveiled the next chapter of its Orascom Development Keys of Life 2024 initiative with a new report called, Developing the Future. Tackling trends that are enabling resilient and adaptive communities. the second edition takes a deep exploration into the aspirations and desires shaping the way people live today and builds on the success of the inaugural edition, Redefining Community, ( issued July 2024 ).

The Orascom Development Keys of Life initiative aims to understand and promote a dialogue around the fundamental ways in which the ever-changing global landscape of communities is shaping lives.

Summarizing the company’s flagship thought leadership initiative, Omar El Hamamsy, Group CEO of Orascom Development, said: “Redefining Community explored connection, wellness, and the sense of belonging that people seek in their communities. In Developing the Future, our latest report from Orascom Development Keys of Life 2024, we explore key lifestyle trends about how home, travel and social capital are evolving – and uncover what impact these changes will have on communities around the world. Additionally, we examine the crucial role of sustainability in creating living spaces that blend with nature. By taking a research-led approach to identifying these critical perspectives, we are confident the industry can design communities of tomorrow that meet the needs of how people want to live.”

Find out more in the Orascom Development press release below.